Global framework
Our analytical framework
To what extent are the activities of a sector, an industry or a company socially and ecologically sustainable? To what extent are private or public “sustainable” initiatives up to the challenge? How can we steer an ecological and social transition at the level of an industry, a region or an economic sector?
Despite the boom in sustainable development and corporate social responsibility (CSR) over the last few decades, we have observed that these questions too often remain unanswered, beyond the communication of economic or institutional players.
At the same time, environmental indicators (climate, biodiversity, etc.) and social indicators (social and economic equality, well-being, etc.) are deteriorating, compromising the conditions for living well together in the short term.
In order to provide answers and enable systemic management of sustainability, we have developed an innovative, trans-disciplinary analytical framework that combines socio-economics and environmental sciences, and draws on the work of various researchers1.
This framework postulates that the impacts of our production and consumption patterns are a function of:
- product and service flows, from the origin of raw materials to end use,
- business models and power relations,
- the context of regulation and government intervention.
In our view, there can be no impact without flows, and even the most virtuous production models are unsustainable beyond certain quantities produced. Impacts also depend on the types of economic players involved and their economic logic (profitability objectives, value-creation models, etc.). Finally, public authorities can either promote or curb these impacts through laws and regulations (road safety, tobacco…) or through various forms of public spending (prevention, subsidies to certain economic players or individuals…), and as such are a key player in sustainability.
The global value chain approach
The starting point – and central focus – of our analytical framework is the concept of global value chains. This approach is used to analyze economic processes from a global scale down to the local level.
A global value chain is “an inter-organizational network built around a product, linking households, firms and states within the global economy” (Palpacuer and Balas, 20232).
Unlike sustainability approaches that focus on specific products or companies (labels, certifications, CSR initiatives, etc.), looking at the question of economic, social and ecological sustainability in terms of global value chains enables us to take into account all the interactions between the different players and territories that link the production and consumption of products or services.
This systemic approach makes it easier to understand the causes of the impact of our production and consumption patterns on society and the environment, and to identify potential levers for mitigating or eliminating these impacts.
To analyze global value chains at the level of an industry, a region or a group of companies, we have developed several complementary models:
- modeling of physical and monetary flows at different scales: international, national, territorial,
- a model of price determination logic according to the type of player and product category,
- modeling the distribution of economic value, costs and net profit margins along value chains.
Causal chains and the Sustainability Compass
After analyzing value chains, which enables us to characterize flows, economic players and their practices, the challenge is to link these characteristics to the various sustainability issues they are likely to impact (income, living and working conditions, environment, etc.).
To do this, we identify and model causal chains, enabling us, for a given issue (e.g. water pollution):
- to trace the links between the issue and its various causes (or “drivers”), from the most direct to the most indirect,
- to link these “drivers” to the characteristics of value chains.
Once these pathways have been identified, we use our “Sustainability Compass” that provides a didactic and synoptic representation of the main social and ecological issues linked to the value chain, sector or company we are studying.
Developed from the concept of “donut” created by Kate Raworth and based on a strong sustainability approach, this compass enables the players concerned (elected representatives, institutions, companies, etc.) to understand and then follow the evolution of their sustainability issues – and thus to steer their transition if necessary.
More on the Sustainability CompassSocietal costs
Thanks to the previous steps, we have been able to link value chains to the societal impacts to which they contribute.
These impacts can take the form of costs (for example, the cost of cleaning up pollution or treating illnesses). Rather than bearing these costs themselves, some of the companies whose activities cause them pass these costs on to other economic players, such as households and public authorities (governments, local authorities, etc.). When these costs, which are not borne by companies, are assumed by public authorities, it is possible to calculate them.
On the other hand, public authorities invest every year in the economy – and therefore in value chains – via subsidies, incentives or exemptions that benefit certain categories of economic players.
In all cases, it is ultimately the public, through their taxes or private spending, who bear these costs. This is what we call “societal costs”, a concept derived from the work of economist K.W. Kapp published in the 1960s3.
Combined with the Sustainability Compass, the evaluation and monitoring of societal costs enables a systemic analysis and steering of sustainability: indeed, it is possible to gauge the effectiveness of public spending (in its preventive/incentive and curative dimensions) in relation to the evolution of the main socio-economic and environmental indicators summarized in the compass.
In addition to our various missions, we are working to disseminate our methodological framework to a variety of audiences: civil society, institutions, networks of economic players, etc., in order to fuel debates on public policy orientations and associated expenditure.
More on societal costs[1] K. W. Kapp, G. Gereffi, F. Palpacuer, J. L. Rastoin, R. Passet, K. Raworth…
[2] Florence Palpacuer, Nicolas Balas. Les chaînes globales de valeur. Encyclopédie de la stratégie, 2023, 9782376876069. hal-04537812f – https://hal.science/hal-04537812/document
[3] K. W. Kapp, The social costs of business enterprise, Russell Press Ltd., Bulwel Lane, Nottingham, 1963 http://www.kwilliam-kapp.de/documents/SCOBE_000.pdf